One of the biggest trends is virtual production, where brands create entire ad campaigns in 3D environments instead of costly physical sets. This approach is not only more budget-friendly—it also provides limitless creative possibilities. CGI product renders have also matured. Today’s consumers can hardly distinguish between real photography and computer-generated visuals. For e-commerce and tech brands, this means faster content creation and the ability to showcase products in any setting or lighting instantly. Additionally, animated CGI explainers are proving highly effective for complex products. Whether you’re demonstrating an app’s features or visualizing how machinery works, 3D animation can make your message clear and compelling. To leverage CGI effectively in 2025, brands should invest in skilled 3D artists, robust rendering pipelines, and clear creative direction. The future of advertising belongs to those who can blend technology with imagination.